Clinton Posts Ads on Blogs

With the 2008 election not to far in the future many candidates have begun their campaigning. In what some might call an innovative move, Senator Hillary Rodham Clinton, purchased ad space on several conservative and liberal blogs. Surprisingly the ads provoked criticisms from both sides, however for different reasons. Many right-wing bloggers felt Clinton needed to accept their stance and leave them alone. In fact there was so much distaste with Clinton's ads that her campaign decided to pull them from the right-wing blogs. The campaign was even willing to continue paying for the ad space just to get them removed. Clinton also felt disapproval from some of the left-wing bloggers. Several criticized her campaigns decision to advertise on the opposing party's blog because she was failing to assist her true supporters. Some felt she should have made a broader buy and included small businesses that count and could have used her assistance. Eric Porres, co-founder of online political advertising firm Pericles Consulting, says whether the blogs were positively or negatively received really doesn't matter. He believes the exposure from the incident outweighs the created commotion. I guess we will find out how truly helpful Clinton's tactics were during the upcoming election.

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